Expired Wisconsin Sales and Marketing Mixer – April 4, 2017

Join the Great Lakes Graphics Association as we kick off our first Wisconsin Sales and Marketing Mixer. John Edmundson of InterEdge Marketing will present Using Your Company Website as a Lead Generator for roughly 30 minutes and then GLGA will serve beer and wine to those attending to foster networking with peers.

Using Your Company Website as a Lead Generator
The impact a website and online channels have on your business has never been more pronounced. Whether it’s current customers or prospects you don’t know yet, a website allows you to connect in ways that are otherwise impossible. Unfortunately, too many organizations miss this opportunity. But, with proper development, every company can turn their website into an effective lead generator. Attend this fast moving 30 minute session to learn how!

Topics include:

• How web design influences audience behavior
• The importance of web strategy and the customer journey
• SEO everyone can implement
• Use content to develop sales ready leads

Online registration is now closed. If you haven’t registered, you are still very welcome to attend. Please feel free to stop in tonight.