Expired Increase Customer ROI with Direct Mail and Omnichannel Marketing – Learn the Latest and See Award-Winning Print

Using real-life case studies and measurements of impact, including Lifetime Value, we gain sobriety surrounding the real-life limitations of digital marketing, including email, and how print fills a gap and supercharges digital marketing success. When deployed strategically, catalogs, self-mailers, and postcards provide lift and incremental response beyond what digital offers. The attendee will walk away understanding how a modern, post-COVID marketing approach should include print, how neuroscience is proving the value of print, and how brands must embrace new thinking to thrive in the new world of eCommerce.

Direct Mail Delivers – below are facts about the return on investment direct mail provides clients:

About the Presenter:

Tim Curtis is the President and CEO of CohereOne, a top direct-to-consumer marketing agency and strategic consultancy in the Bay Area. With a wealth of experience in the industry, Tim is a sought-after speaker and well-respected veteran known for his ability to provide a holistic perspective and deliver impactful results. Tim is curious and loves solving complex problems by uncovering obscure connections between seemingly unrelated phenomena. His clients appreciate his ability to cut through the noise and simplify complex challenges, bringing clarity to their business strategies. In addition to his work at CohereOne, Tim is also the Co-Founder and Co-Host of the Digital Velocity Podcast, where he explores the intersection between strategy, digital marketing, and emerging trends.

Times:
Seminar – 3:00 p.m. – 4:00 p.m.
Reception – 4:30 p.m. – 6:00 p.m.

Cost:
Free

Location:
Stonegate Conference Center
2401 West Higgins Road
Hoffman Estates, IL 60169

Directly following the session, we encourage you to participate in our Graphics Excellence Awards Reception from 4:30 p.m. – 6:00 p.m. Each year, the Great Lakes Graphics Association receives several hundred projects from the best printers throughout the Midwest. The projects are judged and awarded based on their design, quality, and craftmanship.  GLGA’s Graphics Excellence Awards Competition is one of the largest regional print competitions in North America and is intensely competitive.

Print provides some of the highest return on investments in marketing and helps to grow business. Join us on June 7 to get your creative juices flowing by touching and exploring the best in print projects throughout the region. The  includes:

Specialty binding and finishes are some of the hottest items, but you’ll only be able to feel and touch them if you attend the celebration. Enjoy a cocktail and get inspired with the latest print finishes, techniques and trends.

NOTE: Attendance to the seminar and reception is free of charge. The free education session/reception ticket does not include the Graphics Excellence Awards dinner that follows the reception.

To Register:

Online registration is now closed. If you haven’t registered, you are still very welcome to attend. Please come to the event and register at the check-in table.